“Big Rig” Dreams Come True: Ruben Mello’s 2024 GMC Sierra 2500 AT4 Giveaway Win
Ruben Mello had not expected the call. He wasn’t waiting for his name to be announced, and he definitely wasn’t expecting to be driving a brand-new 2024 GMC Sierra 2500 AT4. But that’s life — it surprises you when you least expect it. And for Ruben, that surprise came with the keys to a truck he never thought he’d actually win.
Let’s face it — most people don’t think they can win a truck for free. It sounds too good to be true. Car and truck sweepstakes? Many people think they're internet scams or flashy marketing gimmicks with no real winners. Ruben was not one of those people.
“I’ve never won anything,” he says. “But I always thought it would be great if it happened”
So he took part. Not religiously. Not compulsively. Just occasionally over the years since the sweepstakes were launched. His connection to them came from watching StreetSpeed717 — a YouTube channel he’s been following for nearly a decade. When you’re that familiar with someone’s content, you start to trust the voice behind the camera. And that trust makes a big difference.
“Mike has always been very honest. I believed it was real from the start,” says Ruben. “It never felt like a scam.”
This belief has paid off in the biggest possible way.